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Motion capture

  • Congratulations to the team of The Illusionist on winning the ACE of M.I.C.E. award for the ‘Best use of Technology’ and two Platinum Awards: Use of Technology and Interactive Brand Experience – from the Hermes Creative Awards 2018.

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  • For many, “ergonomics” is simply a byword for correct posture in an office chair and apt handling of a computer mouse. However, the school of thought surrounding ergonomics extends well outside the office environment.

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  • As with the shows they bookend, TV commercials have grown increasingly elaborate in recent years, compressing Hollywood-grade cinematic action into 60 seconds or less.

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  • Coventry University’s Centre for Mobility & Transport investigates safe and accessible design approaches, all based around the latest research into the realm of biomechanics.

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  • What’s the automotive industry’s next big tool on the plant floor? It’s not a new mechanical arm or welding instrument – it’s inertial motion capture

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